White Space Perhaps nothing is so vaunted, so cherished, so coveted, so misunderstood, so misused, and so thoroughly abused as white space. Conjointly, and in relation to the use of white space, perhaps no group is so celebrated, so mimicked, so misunderstood, so...
The Sound of Silos It’s a little-known fact (or a well-kept secret) that, many years ago, we worked in the grain industry. We were, in fact, grain farmers. And one of the people we worked with was Paul Simon. (Yes. That Paul Simon.) Back then, Uncle Clem had a...
Ghostwriters and Other Hobgoblins We recently went to visit a client who’d hired us to create cartoons for a speech he was scheduled to give. To accompany his speech, he wanted to use the cartoons, as slides, to illustrate a series of points he intended to make....
Marketing Miracle: The White Paper In our line of work, which happens to be marketing if you’re a first-time visitor (welcome), we hear a lot about white papers. The things we hear are usually variations on some pretty predictable themes. And they usually prompt...
Are You Talkin’ to Me? It’s fairly common wisdom these days that electronic communications have emboldened us. Camped out at our keyboards, anonymous behind and detached from our audiences by screens of some sort, we tend to drop the civility that might...
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