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The Sound of Silos

The Sound of Silos

The Sound of Silos It’s a little-known fact (or a well-kept secret) that, many years ago, we worked in the grain industry. We were, in fact, grain farmers. And one of the people we worked with was Paul Simon. (Yes. That Paul Simon.) Back then, Uncle Clem had a...
Ghostwriters and Other Hobgoblins

Ghostwriters and Other Hobgoblins

Ghostwriters and Other Hobgoblins We recently went to visit a client who’d hired us to create cartoons for a speech he was scheduled to give. To accompany his speech, he wanted to use the cartoons, as slides, to illustrate a series of points he intended to make....
Marketing Miracle: The White Paper

Marketing Miracle: The White Paper

Marketing Miracle: The White Paper In our line of work, which happens to be marketing if you’re a first-time visitor (welcome), we hear a lot about white papers. The things we hear are usually variations on some pretty predictable themes. And they usually prompt...
Long Live the King!

Long Live the King!

Long Live the King! You may not have noticed. But ever since the marketing folks in the marketing industry started believing content is king, they’ve been trying to convince us. Now you can hardly get away from the stuff. At this point in the evolution of our...
Are You Talkin’ to Me?

Are You Talkin’ to Me?

Are You Talkin’ to Me? It’s fairly common wisdom these days that electronic communications have emboldened us. Camped out at our keyboards, anonymous behind and detached from our audiences by screens of some sort, we tend to drop the civility that might...