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The BizComics Club Blog

The Australian author, critic, broadcaster, poet, translator, and memoirist, Clive James, once said: “Common sense and a sense of humor are the same thing, moving at different speeds. A sense of humor is just common sense, dancing.” So it is that our comics, while humorous in nature, very often reflect common sense — a sense that seems increasingly forgotten as time goes on.

In our blog, we hope to expand on that common sense, to clarify some things, to debunk some others. We hope to help you see the complex can be made simple, that it should be made simple. We hope to reinforce what you already know to be true — that because the simplest things are the most memorable, they’re the most effective. We hope to work with you to create simple, effective messages to promote your business and your interests. Most of all, we hope to have fun doing those things with you and to make common sense dance.

SOCKS For Your COLD FEET

SOCKS For Your COLD FEET

Have you ever noticed this? The people who talk most about innovation are those who are least likely to practice it — to apply or be receptive to imagination and creativity. And the people who talk most about disruption are those who are most averse to alternatives to...

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Accountability is for SAPS

Accountability is for SAPS

We fondly recall the days before graphic-design software, electronic files, and digital printing. Why fondly? Because it was easier to assign and enforce responsibility and accountability. In those Dark Ages of paste-up, composite layouts, photographic negatives, and...

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Stay the Course

Stay the Course

Here's a sad, ironic truth: Marketing departments have to constantly justify their existences, usually to sales departments, and especially if the both departments report to VPs of Sales and Marketing. It's sad because it's so largely unnecessary. Everybody on the...

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A Perfect Storm

A Perfect Storm

Since we're fascinated by language as much as we're enamored of the visual arts, we can't help but notice the things that influence language. And we take particular interest in technology because its influences seem to fall somewhere on a scale between...

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The Evolution of Everything

The Evolution of Everything

When Nissan introduced the Altima in 1992, we remember wondering what would happen to the Maxima. We wondered that because, once introduced, no product is ever made smaller, less powerful, or slower. As a perfunctory knowledge of physics tells us, whatever goes up...

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Warming Up Cold Calling

Warming Up Cold Calling

We should be careful to get out of an experience only the wisdom that is in it — and stop there; lest we be like the cat that sits down on a hot stove-lid. She will never sit down on a hot stove-lid again — and that is well; but also she will never sit down on a cold...

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Stacked Decks

Stacked Decks

According to Guinness World Records, the winner in the category, "Dumbest Thing Ever Contrived", is the RFP (request for proposal). Think about it: RFPs typically are issued by people and/or companies that: Have no idea what they want. ("We think we need some...

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The Moving Buck

The Moving Buck

President Harry S. Truman famously kept a sign on his desk that said, “The buck stops here.” It’s likely Give ‘Em Hell Harry (and the buck, for that matter) would be appalled at how badly the buck’s brakes seem to have failed of late. From politics to sports, from...

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Don’t Forget to MOP Up

Don’t Forget to MOP Up

With the unceasing proliferation of media — and with the exploitation of every medium for advertising — it’s easy enough to understand why people get confused. In fact, that confusion is now so prevalent it’s been given its own classification in the Diagnostic and...

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The C Suite Gets Sea Sick

The C Suite Gets Sea Sick

We have a feeling no one is more surprised than the CEO (Chief Executive Officer) at finding out his importance has been usurped by the CEO (Chief Experience Officer). Along with the CIO (Chief Innovation Officer), the CDO (Chief Disruption Officer), the CBDO (Chief...

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